The Better Vision Story
History of Better Vision
In 1951, Mr Prateep and Mr Khamron Pracharktam started an optical business in Bangkok with a partnership with Nam Sin. In their humble beginning, Prateep and Pracharktam have been eyeing to provide better prescription glasses for affordable prices to serve their clients. This dream had materialized when in 1962, the gentlemen managed to expand their optical business into a lens manufacturing company under the name Thai Glasses Industry Company Limited. This company became the first to manufacture glass lens in Thailand. Later on, they also become the first to introduce the first plastic lens in the country. All such efforts are dedicated to providing the best eyewear for the people of different statuses in life. They later on rebrand themselves into Numsilp Thai. Just a few years after Thai Glasses Industry Company Ltd was established, it was renamed as the first eyewear chain store in Thailand with the new brand name, Bettervision. This company which had a very long history in the market remained stable in the ever changing economy. It was in 1980 that Bettervision becomes a stable eyewear company in Thailand. The ability of the brand to capture the changing interest and match the lifestyle of the people in every generation is the key to its success. It also expanded its services and products into various parts of the world which become a massive success. Today, we know Bettervision as a manufacturer of designer eyewear in Singapore and Malaysia that provides quality branded sunglasses, prescription glasses, corrective lenses, and contact lenses online for affordable prices.
Why Choose Better Vision?
Bettervision is known not only for their quality eyewear but for being able to infuse the latest fashion trends in making prescription glasses and coloured contact lenses in Malaysia. We thrive in the challenges of the industry and tirelessly find ways to help every client find the designer eyewear which will suit them the most. We also believe that eye care is a right a right of every individual and must not be treated as a luxury or only for the privileged. Thus, we see to it that our spectacles in Malaysia and our other contact lenses we sell online are affordable. We also offer a lot of exclusive promos to make our products even more affordable and convenient to buy.
What Better Vision Specializes?
Bettervision started out as an optical company in Thailand. We are the first to introduced and manufacture both glass lenses and plastic lenses in the country. With that being said, Bettervision has been a forerunner of quality lenses for various types of eyewear. We are also a leading brand of prescription glasses and sunglasses in Malaysia. We have designer eyewear for people who have their eyeglasses as a staple part of their daily attire. Recently, we also started offering contact lenses online and are available in Malaysia. We have coloured contact lenses as well as astigmatism contact lenses.
Establishing an Optical Business
Mr Prateep and Mr Khamron Pracharktam founded the company in Bangkok, registering a partnership with Nam Sin Thai to start an optical business.
Extending into Lens Manufacturing
With the registration of Thai Glasses Industry Company Limited (TOC), Mr Prateep and Mr Khamron Pracharktam ventured into lens manufacturing. TOC would become the first glass lens factory in Thailand, and they will go on to develop the production of plastic lenses as well.
Established Distributor for Thailand Market
Numsilp Thai established itself as a major distributor in the local optical scene. They began to distribute famous branded eyewear imported from many countries, as well as optical equipments and tools which are necessary for optical business operations.
The very first optical chain store in Thailand
Better Vision was established, the first optical chain store in Thailand. A modest optical store, Better Vision provided eye-care consultations and solutions to improve quality of living. Driven with passion and the aim to improve eye-care services, Better Vision was able to stand out and brought itself to a wider clientele.
Thai Optical Group, from Company limited to listed Company
TOC broadens it’s lens manufacturing and begins exporting glasses lenses to Asia and Europe. Due to the increase in demand for plastic optical lenses, TOC also piloted the production of plastic lenses with a casting process and created a personalised lens production line. To expand the production line of optical lenses, Thai Optical Group Company Limited (TOG) was established. The business of TOC and TOG has since grown significantly and was listed on the Stock Exchange of Thailand on May 16, 2006.
From small shop to leading company
From the first generation to the next, Dr. Sawang Pracharktam returned from abroad to takeover the business. Under Dr. Sawang’s management, the business expanded to many shopping malls in Bangkok. The unique point of view of each generation of the Pracharktam family have become the perfect combination to allow the business to grow stably, from a small shop to a leading company.
Extended Eye-care to community
Through our experience providing eye-care service, we understand the difficulties faced in daily lives caused by eye sight problems and even more so by eye diseases. Therefore, Better Vision regularly extends our eye-care services to the community through our CSR programs to solve and improve the problems people faced with their eye sight and eye health. Our company slogan ‘Better Vision for Better Living’ reflects our commitment to the cause.
Expanded across the region
Better Vision expanded out of Thailand, to Singapore and Malaysia, under the management of third generation leader Mr. Pakee Pracharktam. With the aim to improve eye-care services and provide cutting-edge solutions to a wider clientele, the company has since established itself as a leading eye-care provider with almost 130 branches across the region.
Better Vision Thailand 50th anniversary
Celebrating the 50th anniversary, the company arranged a lucky draw campaign with 2 Honda cars as the top prize. A phacoemulsification machine worth over 1 million baht was donated to Metta Pracharak Hospital as well.
CSR program in Singapore
Conducting the CSR program allows us to give back to the society, which helps us to connect with people and strengthen the community. Such programs let us collaborate with TOUCH Community Services TOUCH Young Arrow, where we provided children with eye-care services and prescribed glasses to them. We hope that with their new glasses, they can have a better vision for better living.
Our Better Vision Family is ready to take care of your eyecare needs at all times.